RYANGOETZ

Tervis Packaging

I was responsible for creating the visual design and layout of product packaging for numerous licensed properties intended to attract consumers and effectively communicate the brand and product information. This includes companies such as Disney, Mine Craft, and Universal Pictures. I was an active member on a team to develop functionality and practicality of packaging, ensuring that it is durable, easy to open, and convenient for consumers to use.

I collaborated with product development teams to understand packaging requirements and constraints. Conducted research on industry trends, consumer preferences, and competitor packaging. Created mock-ups and prototypes to test packaging concepts. Developed artwork and graphics for packaging materials. Collaborated with printers and manufacturers to ensure the final product meets quality standards. Conducted quality control checks to ensure packaging meets brand guidelines and regulatory requirements.

Frost

Frost was a personal project that I created in 2012. I developed the brand guidelines, aesthetics, and backstory.  The bottle carriers are constructed of one piece of cardboard paper and folded to fit the products perfectly. I set up (2) six packs, (1) four pack, (1) 22oz, and (1) 40oz. In addition, I created a line of a variety of products from the brand such as glass mugs, bottle opener, stickers, novelty bottle caps, hang over remedies, and boxes of their hops. While this was just a fun side project from long time ago, I feel it reflects my innovation and attention to detail has always been a part of my creative process..